I step inside your business as your fractional growth lead. I read the signals, rebuild the offers, funnels and ecosystem, then automate it into recurring revenue that compounds while you lead.
13 years building brands from the inside$25k launch in 24 hours23,000+ purchases driven6,500+ paid subscribers$1M+ in organic sales18+ months inside founders' businesses
13 years building brands from the inside$25k launch in 24 hours23,000+ purchases driven6,500+ paid subscribers$1M+ in organic sales18+ months inside founders' businesses
What I see inside growing brands
The money is already in your business. It's leaking out of 6 places.
Founders at your level have the demand, the audience and the capital. What's missing is 1 person who reads every signal across the business and turns it into revenue. Here's where it slips through.
01Offers
Offers with gaps
Your customers are ready to buy 3 more things from you. Nobody has built them yet: the ascension, the backend, the next step up.
02Funnels
A funnel nobody owns
Traffic comes in. Conversion data sits across 4 dashboards. Nobody connects the signal to a decision.
03Channels
Channels in silos
Email, content, social and site each run on their own calendar, chasing their own number.
04Your time
Revenue tied to your hours
Every launch runs through you. More growth means more of you, and there is only 1 of you.
05Retention
An audience you're renting
A big list and a loyal following, with lifetime value that stays flat. Attention without a system that turns it into income.
06Brand
A brand that looks smaller than the business
Premium prices, startup presentation. The gap costs you trust at every touchpoint.
Every leak is a revenue line waiting to be built. That's the work of the seat.
The math
Small levers. Very big numbers.
Here's what 3 levers are worth on a $1M business, next to what it costs to hire the team that pulls them.
What 3 levers are worth
Conversion up 20%+$200,000
Average order value up 15%+$150,000
1 recurring offer at $47 a month, 500 members+$282,000
New revenue a year$632000+
Building the team in house
Head of growth$220,000
Launch strategist$120,000
Brand and creative director$110,000
Email and automation lead$90,000
Content lead$85,000
A year in salaries, plus 6 months to hire$625000+
Illustrative figures on $1M in annual revenue. Salaries are typical US full time ranges before benefits and equity. Your real numbers are mapped in the Signal Audit.
Brittnie StormFractional growth lead
Who sits in the seat
I've built this engine with my own money.
For 13 years I've built brands from nothing, across multiple niches, and grown them fast, again and again. I've launched an offer that did $25k in 24 hours, grown a paid membership to 6,500+ subscribers and driven 23,000+ purchases.
For the past 18+ months I've worked inside founders' businesses: reading their audiences, spotting the offer they're ready to buy and building the systems that carry the growth.
I've tested the variables on my own launches. I know what moves the needle and what burns your time. Now that operator brain goes to work inside your business.
13 yearsBuilding brands from the inside
$25kLaunch in 24 hours
23000+Purchases driven
6500+Paid subscribers
Your brand already did the hard part. I build the machine that carries it.
How it works
See it. Build it. Scale it.
A clear path from week 1 to a business that grows on a system. Your first revenue push goes live inside 45 days, and the engine keeps compounding from there.
1
Days 1 to 14
See
The Signal Audit. I go through every number, offer, funnel and channel, and rank every leak by what it costs you.
Revenue and data deep dive
Audience and offer map
Every leak ranked by dollars
Your 90 day growth plan
2
Days 15 to 60
Build
The biggest leaks closed and your first revenue push live. Then the offers, funnels and automations that make growth repeatable.
First revenue push inside 45 days
New offers built into your ecosystem
Funnels and email flows automated
Brand and site elevated to match
3
Day 61 and beyond
Scale
Recurring revenue, quarterly launches and every channel shipping weekly. A monthly report tells you exactly where we point next.
Recurring revenue engine live
A launch every quarter
Every channel on 1 calendar
Monthly growth report
Everything in the seat
1 operator. The whole engine.
Strategy and execution, owned by 1 person who answers to your revenue. Here's everything the seat covers.
A full revenue X ray of your offers, funnels, data and channels, with every leak ranked by dollars.
02
The Offer Ecosystem
$25,000
Front end, core, ascension and recurring offers, mapped and built around what your audience already buys.
03
The Launch Engine
$30,000
Idea to live in days. The full launch structure I've tested on my own audiences, run every quarter.
04
The Recurring Revenue Build
$30,000
A membership, subscription or continuity offer designed, built and launched, so every month starts above zero.
05
Automation and Infrastructure
$25,000
Email flows, funnels, CRM and AI workflows on the platforms you already run, built to carry 10x the volume.
06
Channel Command
$60,000
Email, content, social and site running as 1 calendar, aimed at 1 number.
07
Brand Elevation
$25,000
Visuals, site and assets that look like the business you're becoming.
08
The Growth Dashboard
$10,000
The 7 numbers that matter, tracked weekly, with a monthly report on where we point next.
09
BonusA direct line to me
$12,000
Voxer or Slack access between calls. Decisions in hours.
10
BonusThe Quarterly Growth Room
$10,000
A half day planning intensive each quarter to set the next 90 days.
11
BonusTeam Playbooks
$8,000
SOPs and training so your team runs the engine day to day.
Total value$250,000
Your investment, plus a performance bonus on growth$10k a month
The terms
I get paid more when you do.
Simple terms, built around 1 thing: your revenue going up.
Base$10,000 a month
Strategy, execution and the full engine. Paid monthly, upfront.
Performance10% of new growth
A share of revenue above the baseline we set on day 1, paid quarterly. When your numbers climb, mine climb with them.
Partnership6 months
The time it takes to build the engine and prove it. Month to month after that.
90Day promise
The 90 day promise.
If a new revenue stream is still waiting to go live at day 90, I keep working at no retainer until it's live. You keep the upside. I carry the risk.
Founders on working with me
They saw it in 1 conversation.
How did I not see that?
You somehow took everything that had been swirling around in my head for months and made complete sense of it. You gave me clarity, a roadmap, and a completely different way of thinking about my business.
KatFounder, Grow With Kat
I am speechless!
Thank you for such a heartfelt and deeply positively constructive audit on the brand and business. I popped into Etsy straight away and pulled any pieces that were disjointed to get started.
AmandaFounder, Ink & Agenda
Having another pair of eyes on your work gives such a new perspective, it's priceless.
SueFounder, Rebrand It
Who the seat is for
Built for founders ready to scale.
The seat works best when the demand is already there and you're ready to hand over the inside of the business.
I take 2 founders a year, so every seat gets my full attention. When both are filled, the waitlist opens.
You have a proven offer and consistent revenue, typically $500k+ a year
You have an audience, list or customer base ready for more
You have capital to invest and want it working harder
You want 1 operator who owns the outcome
You move fast and make decisions
You're building something to last
Questions
What founders ask first.
Do you advise or execute?
Both. I set the strategy and I run it, hands on, inside your business.
What platforms do you work in?
All the ones founders run on: Shopify, Kajabi, Skool, Klaviyo, Stan, Systeme and more. I build on what you have or move you to what scales.
How fast will I see results?
Your first revenue push goes live inside 45 days. The full engine is running by day 90.
How does the performance bonus work?
We agree on your baseline revenue on day 1. The bonus is 10% of revenue above that baseline, calculated and paid quarterly.
Do I need a team?
I work with the team you have, and bring in specialists when the plan calls for it. Solo founders with real revenue are a great fit too.
What if my revenue is under $500k?
Apply anyway. If the seat fits, we'll talk. If a smaller first step serves you better, I'll tell you exactly which step to take.
How many founders do you work with?
2 a year. That's how every seat gets my full attention.
What happens after 6 months?
The seat continues month to month, with the engine built and the next 6 months of growth mapped.
Apply
Your next number is already inside your business.
Tell me about your business. If it's a fit, we'll get on a call and map exactly where the growth is.
Apply2 minutes. Tell me where you are and where you're going.
I review it personallyEvery application, within 48 hours.
Strategy call45 minutes on your numbers, your offers and your biggest leak.
Your seat startsThe Signal Audit begins in week 1.
